“I don’t know what God has in store for me. I don’t know. But I’m pretty sure that when I face Him, he’s not going to ask me, ‘How many football games did you win, Larry Gilmer?’ He’s going to say, ‘How many lives did you change?’”

Larry Gilmer, a long time middle school coach, has spent his career encouraging young men, telling them he loves them, all while coaching them in winning football. For a recent ad campaign honoring coaches, Dove gathered some of Coach Gilmer’s former players for a surprise session telling him how much they love him.